Top 5 Reasons to Get Whiteboard Video
A whiteboard video or whiteboard animation video is a form of video marketing that uses an online whiteboard where a sketch artist draws or shows a description about how a process, product, or service works. The video is usually accompanied by an extensive voice-over narrative of the topic. The artists may draw charts or cartoons that are fun to look at so that the video is more entertaining and can achieve much better audience engagement.
This form of video has actually ended up being preferred among organizations for numerous reasons. An explainer video is:
1. Straight to the point - a whiteboard video, unlike other types of presentation, keeps fluff to the minimum because the illustrations only provide the most important points in the topic. The commentary narration directly talks to the audience and the script strictly complies with exactly what the illustrations are trying to convey.
When individuals enjoy a whiteboard video, all they can see is a clutter-free live movement diagram, flow chart, or comic strip that makes technical information more easily reasonable. For instance, if you are going to make a video about how your cost savings can grow in your savings account, a whiteboard video will be much better matched for the task as compared to a live action video.
2. Easy to understand - whiteboard videos utilize innovative sketches that catch the attention of the audience better so that they do not feel bored or get distracted and avert. The direct exposure to the sketches triggers more brain activity in the audiences and thus, helps them to follow your topic more quickly than other type of video.
For example, a talking head video is less appealing and allows for very little creativity so the audience gets bored after just a few seconds. All they can see is an individual blabbering words that they can hear however could not comprehend the way the video intends them to.
3. More economical to produce - unlike live action and 3D animated videos that can be expensive to produce, whiteboard videos are much simpler and economical. To develop a whiteboard video, you just require a little well-lit studio, video camera devices, a cam team, a whiteboard with markers or a conventional blackboard with chalk sticks, a sketch artist, a storyteller, and a video manufacturer. You don't have to employ a team of animators, stars, make-up artists, or lease locations and furniture simply to shoot your video.
4. Imaginative and fun - there's absolutely nothing more fascinating than seeing an artist create illustrations that are fun to take a look at. With every stroke of the pen marker, the audience expects and envisions exactly what will pop out next. Whiteboard videos are likewise perfect for audiences with short attention spans or are too hectic to look at full-length videos. Every drawing refreshes the focus of their eyes so they can focus better on what the video is attempting to state.
5. Produces more powerful psychological connection - whiteboard videos are great in helping your audience remember your brand website or company. It is innovative and memorable, so they value seeing it. It is interesting, so they are more likely to talk about it with others.
Its simplicity is what makes it a good choice to use explainer videos. You do not take too long or spend too much to put the video together so you can get your message to your audience right away. At the same time, your audience easily connects with your video and is more likely to get participated in it and ultimately choose to purchase or transform.
A whiteboard video or whiteboard animation video is a type of video marketing that makes use of an online whiteboard where a sketch artist draws or illustrates a description about how a procedure, product, or service works. Easy to comprehend - whiteboard videos utilize creative sketches that capture the attention of the audience much better so that they do not feel bored or get distracted and look away. More economical to produce - unlike live action and 3D animated videos that can be pricey to produce, whiteboard videos are much simpler and affordable. To develop a whiteboard video, you only need a little well-lit studio, video camera equipment, a cam team, a whiteboard with markers or a traditional chalkboard with chalk sticks, a sketch artist, a narrator, and a video manufacturer. Whiteboard videos are likewise perfect for audiences with short attention periods or are too hectic to look at full-length videos.